Each year, the Non-Profit Technology conference (NTC) provides vendors and consultants an opportunity to stand out and show their true colors.  We tend to find ways to stand out a bit more than others, and thought we’d share a little behind the scenes look at our work.

Remember, your goal is to be memorable, so push yourself beyond your comfort zone.

Don’t make a booth, make an experience

You want your visitors to feel your booth.  Literally, give them something to touch.

Shed the typical corporate schwag, focus on something fun

You can give away pens and buttons, but sometimes, going a little further is helpful.  How about a 3 foot tall inflatable penguin that can make anyone a hero for their favorite kid?

Penguins rock the PICnet booth (credit: Chad Norman)

Dress the part

If you’re going to show up with a penguins, you’re probably not going to be able to arrive in a button-down, embroidered company shirt.  Take it to the next level, and shed the corporate duds.

Catching a cab to the NTC 2009

Make an entrance that stands out

There’s no better way to complete the full science fair booth scene than to make a strong entrance to your booth.

So there you go, a little wrap-up of the making of the PICnet Science Fair booth.  Looking forward to seeing your ideas in 2010!