Soapbox site launch: Weatherize DC

weatherizeIn February, PICnet collaborated with our design partners and DC neighbors Free Range Studios, to launch a new Soapbox site for Weatherize DC. The campaign is part of The DC Project, a DC non-profit founded by former leaders of the Obama for America campaign. The DC Project advances economic and environmental justice by creating clean energy career opportunities for people who need them most. Staff are trained in grassroots organizing techniques rooted in metrics-based, data-driven field methods that empower neighborhood volunteers to affect systemic change.

Here are a few highlights from the project and the website:

  • Integration with Democracy-in-Action (DIA) donate, events, and e-newsletter subscription
  • Real time Twitter updates
  • Facebook Fanbox widget that allows for dynamic display of current fans and provides option for end user to become a Facebook fan from the Soapbox site
  • Embedding of WeatherizeDC YouTube channel
  • Custom design for new Soapbox Slideshow on home page
  • Use of new Title Manager

And now a word from Free Range Studios designer Kathi Bahr: “It was truly a pleasure collaborating with an organization that’s doing positive (and tangible!) work for the DC community. We were given complete creative freedom in order to build the new WeatherizeDC brand from start to finish, beginning with a logo design and then website design. It’s rewarding to know we were part of a team that established a creative tool that community members will see and interact with directly.”

In summary – great project, great partner, a great success. Excellent job, team!

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This entry was posted on Monday, March 15th, 2010 at 8:15 am and is filed under DIA, Non-Profit Soapbox, project management. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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