Demystifying bounce rates

If you, like me, have ever ever scratched your head, dropped your jaw, or clenched your fist at that mysterious “bounce rate” figure in your site analytics, take a look at this fantastic article called “How-to: Improve Your Site’s Bounce Rate (Intro to Google Analytics Advanced Filtering” from the good people at NTEN.

This article will help you understand not only what bounce rates are, but how they are relevant to your site’s success and how you can improve them in a meaningful way.

We learned a lot and know you will too!

Nonprofit news, strategy, and tactics sent straight to your inbox
Sign up for the Soapbox Engage newsletter

This entry was posted on Tuesday, August 31st, 2010 at 6:41 pm and is filed under quick tips, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Reply

You must be logged in to post a comment.